Chapter 5 of 5
The brief
Who the project is for, where it sits in the market, and what it must meet.
Sector
What market is the project for?
22 terms
Tier
Where does it sit between value and luxury?
15 terms
Market4
Chain scale6
Requirement
What project constraint must be checked?
11 terms
Procurement
How is it bought, and by whom?
Coming
The question is settled; its terms are being written.
Design strategy
What was the design trying to achieve?
Coming
The question is settled; its terms are being written.