Mid-market

The broad middle. Neither price nor prestige is the organising constraint, and the specification is made on ordinary trade-offs.

Also called mid-market.

Where Mid-market sits among every term. Drag to turn; choose a dot to open it.

How it connects

Not linked to any other term yet.

Beside it in Tier: Value, Premium, Luxury (tier), Economy, Midscale, Upper midscale, Upscale, Upper upscale, Luxury (tier), $, $$, $$$, $$$$ and $$$$$.

In other taxonomies

Getty AATno equivalent
Uniclassno equivalent

For developersRecord, identifiers and graph

Where it sits

One rule per term beside it, taller for each narrower term

Mid-market

4 terms, Value to Luxury

Record

Also called: mid-market
Seen in the wild: mid-market · mid_market
Rung: 2 / 4Above Value, below Premium. Positions on this scale mean nothing against another one.
Provenance: evidencedbrand-positioning vocabulary in a materials-retrieval system (src-05) and project budget bands in a project-materials database (src-07), read 22 Aug 2026

For machines

Permanent address

/id/tier/market/mid-market

This termGET /v1/concepts/tier/market/mid-market
The word, every meaningGET /v1/term/mid-market

This page asJSON-LDorTurtle

Knowledge graph

Stored incoming and outgoing relations from the public V1 graph. Ancestors, descendants, and siblings are labelled as derived views rather than stored facts.

has-conceptTierincoming
has-conceptMarketincoming
belongs-to-axisTieroutgoing
belongs-to-facetMarketoutgoing

Crosswalks

External mappings and dated negative results for Mid-market
Scheme	Identifier	Their label, or the search	How close
Getty AAT	no equivalent	searched 21 Oct 2026mid-market market positioning via https://vocab.getty.edu:443/sparql; luc:term search, AAT preferred labels and English scope notes, LIMIT 150	none
Uniclass	no equivalent	searched 21 Oct 2026mid-market market positioning via https://uniclass.thenbs.com/search	none